Our method
We build for freedom first. The method is the Growth Engine: seven systems that let a surface business grow and run without depending on you.
We build for freedom first. The method is the Growth Engine: seven systems that let a surface business grow and run without depending on you.
Every surface business gets stuck in one of three places. Each one has a fix.
What it looks like
What it costs you
Jobs lost to slow quotes. The hire you keep putting off.
How we fix it
We install the Sales Engine so every quote goes out fast and gets a follow-up. We install the Marketing Machine™ so work comes from a lead system you own. Market Advantage gives you a reason to win on service, speed and reputation.
What it looks like
What it costs you
Your nights and weekends. A team that can't decide without you.
How we fix it
Freedom First takes the jobs and decisions that keep landing on you and gives them an owner. Company OS gives the team playbooks, meetings and a clear owner for every result. The Leadership Engine builds leaders who keep work moving.
What it looks like
What it costs you
Profit lost to rework. Years at the same number.
How we fix it
Company OS and the Leadership Engine give the business the structure to carry more work with fewer mistakes. The Financial Engine gives you a tool to see what is coming in and what is going out, so growth ends up as profit.
The Growth Engine is our method for stone, tile and flooring businesses. It is the set of systems that lets a business grow and run without depending on you. In 90 days we install 3 of them: Freedom First Formula™, Marketing Machine™ and Company OS.
Regain control of your time by removing owner dependency.
What we install
What it solves
The business taking over your time. The more it grows, the more of your time it takes.
The Freedom First Formula is the center of the Growth Engine. It removes owner dependency so you get control of your time back. Driven For Growth installs the 1-3-1 Rule, the Decision Matrix and the Reclaim Ownership Framework. It solves the business taking over your time, which gets worse as the business grows.
We give you a tool to get a handle on your finances, so you know what is coming in, what is going out and where you stand.
What we install through the Council
What it solves
Revenue that never turns into profit. Hiring and spending decisions made without clear cash and margin numbers.
A clear competitive edge that makes you the first call in your market.
What we install
What it solves
Competing on price and looking like every other company in the market.
Structure and accountability in your sales process, with a proper CRM and a clear view of your pipeline.
What we install
What it solves
Quotes that go out late and never get a follow-up, and jobs that go to someone else.
Marketing systems that bring in leads on a repeatable basis, for retail or B2B.
What we install
What it solves
Work that depends on referrals and walk-ins, and a pipeline you can't see past the next few weeks.
Playbooks, scorecards, meetings and accountability rhythms that keep the team on track.
What we install
What it solves
With no clear systems, every question goes to the owner.
Leaders who own outcomes and keep work moving without constant check-ins.
What we install
What it solves
Leaders who wait for direction, and an owner who still makes every call.
Typically
Under $5M
Systems we install
Typically
$5M to $20M+
Systems we install
Foundations installs the Freedom First Formula, the Company OS and the Marketing Machine. The Council installs the Freedom First Formula and the full Company OS. The Marketing Machine is optional in The Council.
The 3 Stages of Stuck shows where your business is and which system to start with.